AI Image Licensing Explained
If you've ever downloaded an image and wondered "can I actually use this in my product?", you're not alone. Licensing is the single most confusing part of working with stock and AI-generated imagery. This guide clears it up.
What "commercial license" means
A commercial license means you can use the image to make money. That covers:
- Websites, landing pages, and ads
- Mobile and web app UI
- Social media for a business account
- Printed merchandise, packaging, and marketing material
- Client work you're paid to deliver
Every pack on PixPack ships with a full commercial license. You don't pay royalties per use, and you don't owe anyone a cut of what you earn.
What "no attribution required" means
Some licenses make you credit the creator everywhere the image appears. That's fine for a blog post, but painful inside a shipped app or a printed brochure.
No attribution required means you can use the image without naming the source. No fine print in your footer, no credit line on your packaging.
Why AI images sidestep the usual stock-photo problems
Traditional stock photos are used by thousands of sites at once — you've seen the same "smiling team at a laptop" everywhere. AI-generated packs are different:
- They're generated in curated batches, not endlessly resold to everyone.
- You get a set that shares a consistent style, so your project looks intentional.
- There are no model-release or property-release headaches, because no real person or place was photographed.
Quick checklist before you ship
- Confirm the pack is marked commercial (all PixPack packs are)
- Keep a copy of the license terms with your project files
- Don't resell the raw images as your own stock pack
Still unsure about a specific use case? Check the FAQ or get in touch — we're happy to clarify.
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